المجلة الدولية لنشر البحوث والدراسات

International Journal of Research and Studies Publishing

المجلة الدولية لنشر البحوث والدراسات

The Impact of Using Technologies and Digital Transformation Tools in Supporting Strategic Decision Making in the Kingdom of Saudi Arabia (A Field Study on a Group of Small and Medium-sized Companies in the Logistics Sector in the City of Riyadh)

By: Dr. Mohammed Bin Abdulaziz Muteb (1), Dr. Abhijit Ghosh (2), Dr. Mohamed Anas Shamsy (3)

DBA in Business Administration, College of Business Administration, University of Lincoln, Malaysia (1,2)
PhD in Business Administration, University of Bourgogne, Dijon, France (3)


Abstract:

The study aimed to identify the impact of using information technologies and digital transformation tools in supporting and making strategic decisions within small and medium-sized companies operating in the logistics sector in the Kingdom of Saudi Arabia, as well as determining the extent to which digital transformation technologies and tools contribute to decision-making within companies and institutions. The study relied on the descriptive analytical method and the questionnaire as a primary tool to collect the data necessary for the study. The study population consisted of (15) small and medium-sized companies, all of which operate in the logistics services sector in the city of Riyadh, Kingdom of Saudi Arabia. The questionnaire was distributed to the respondents, who numbered (140) employees working within the companies under study. After examining the questionnaires, (21) questionnaires were excluded from them because they were not suitable for analysis. Thus, the number of questionnaires suitable for analysis was (119) questionnaires, which were analyzed based on the statistical analysis program (SPSS). The study reached a number of results, the most important of which are: There is a statistically significant effect of using hardware and software, using data, using networks, and developing performance in the decision-making process within small and medium-sized companies in the Kingdom of Saudi Arabia at a significant level (α≤0.05). The study recommended several recommendations, the most important of which are: Urging small and medium-sized companies in the Kingdom of Saudi Arabia to seek to develop the digital transformation techniques and tools that they use in response to environmental changes.


Keywords:

Technologies and Digital Transformation Tools, Strategic Decision, Logistics sector, Small and Medium-Sized Companies.

DBA in Business Administration, College of Business Administration, University of Lincoln, Malaysia (1,2)
PhD in Business Administration, University of Bourgogne, Dijon, France (3)

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